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Check tracking names with different capitalization

UTM_SOURCE and utm_source can both be cleanup targets. Distinguish removal rules from team naming conventions.

URLTO editorial · Updated

URL cleanup · series09 / 10

Input and processing example

Compare it yourself · Illustrative example

https://example.com/?UTM_SOURCE=Mail&id=42
추적 정리 / Tracking cleanup: id=42 유지 / retained

Steps to verify

  • Read the actual query names.
  • Compare removed names and retained values.
  • Standardize team tag spelling separately.

How to interpret the result

Tracking-name comparison is case-insensitive. It does not mean every retained functional name or value is converted to lowercase.

Deciding what to do next

Do not clean tags required for distribution. Set naming conventions while building campaign URLs and choose cleanup according to the sharing purpose.

Feature scope

Cleanup runs in the browser without visiting the target. Tracking-only and all-query modes differ; removing functional values can change behavior.

Frequently asked questions

Does it merge differently cased values?

This removes tracking names; it does not merge campaign values in analytics.

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